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Girl Pointing Up

Our Business

A subsidiary of Edna Pasher PhD & Associates. We are committed to support the HR Tech industry in Israel to grow and flourish through collaboration with stakeholders locally and globally, in order to identify needs and co-create smart solutions for the benefit of all.

Contact Us

Our Team

Who We Are


Omer Politzer

Co-Founder & Partner

HR specialist and organizational consultant. Omer is bringing his knowledge in the HR industry combining with consulting methods.


Limor Mushnik

Co-Founder & Partner

A strategic organizational consultant.  Limor is highly experienced executive in a vast of disciplines including strategy planning, human resources, procurement and supply chain.   

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Edna Pasher P.hD

Co-Founder & Partner

Edna has been a pioneer and leader of the innovation and knowledge management movement in Israel. She has over 30 years of experience in regional and international projects using a variety of evaluation methodologies, modelling techniques, quantitative and analysis.


Advisory board


Eival Gilady

Brigadier General (Res.) Gilady is the Chairman of Western Galilee College, and is the Chairman of the Northern Goals Association. Gilady is the Honorary President of the Israeli-Palestinian Chamber of Commerce and the Honorary Consul of the Republic of Slovenia. Formerly served as Chair of the Koret Israel Economic Development Funds and the Portland Trust. Gilady was appointed Head of Coordination and Strategy and previously served as Head of Israel Defense Forces Strategic Planning Division.


Prof. Herzog was named as a "one of the ten most influential minds of Artificial Intelligence in Germany"

He is Professor of Artificial Intelligence for Urban Planning in Tongji University, Shanghai, Research Professor in University of Bremen, Germany, Fellow of "acatech"– German National Academy of Science and Engineering, and Fellow of the German Informatics Association.

What We Do
one stop shop

Business Strategy

Is it time to try a new approach?

or maybe to change a little bit the old one?

We can help you to decide how to behave in next few steps in the business field.

Business Relations

With our wide global and local partners we can help you in finding the best partner for you- Investor or design-partner, a city

or a company.

As you wish and need.


Let's think together about the way you present your ideas.


With a 43 years of experience in consulting for large and small companies- We have the knowledge to help you in 

personal or organizational




If you need help in implementing and introducing a new data/ERP system to your organization- we can help in making things smoother.

Our vision

Developing smart solutions

to make organizations attractive for the best people.

Modern Office

Get in Touch


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